Entries from February 2009

February 25, 2009

Music and Sound Designer Uses the Power of FREE in a Down Economy

I have never met a guy more sincere, geniune or more genius than Darryl Duncan.  We were first introduced several years ago when I was just starting my business.  Essentially, he’s a commericial jingle writer but overall, he’s an amazing producer, writer, editor, arranger, mixer and everything in between.  He does all this within the [...]

February 20, 2009

Don’t answer another HARO, PRLeads or ProfNet query until you read this…

I’m hearby issuing a moratorium on bad responses to media queries.  I swear, sometimes I get some of the craziest most irrelevant responses to my queries…!  It’s like what are people thinking? 
 
Not to toot my horn but this is the right way respond to a HARO or PRLeads Query.
 
The reporter wrote:
I’m seeking marketing/sales/online experts and small- to [...]

February 10, 2009

The Secret to Speaking in Soundbites

I hope your week is fabulous so far!
I am really excited because today is the last session of the Publicity Power Jumpstart Series.   
Participants have learned everything from How to Write a Press Release to How to Pitch the Media.  It’s been grueling but great!
Another reason I’m so thrilled is because YOU get to take part [...]